
FAQ
Questions we're asked most — answered plainly.
If something isn't covered here, email alexprate@realifex.com and a person will reply.
Wellbeing Intelligence®
What exactly is Wellbeing Intelligence®?+
It is Realifex's model for turning everyday human experience into factual, comparable data. Moments captured in real life are structured across five dimensions — Experience, Action, Emotion, Decision and Discovery — then correlated over time so both the person and the organisation receive genuine insight rather than a sentiment score.
How is it different from NPS or engagement surveys?+
Surveys ask people to recall and rate. Wellbeing Intelligence® captures the moment as it happens and gives something back immediately, so participation sustains instead of decaying. The output is a direction of travel over time, not a snapshot number.
Do you need our existing customer data?+
No. The model generates its own signal from the interactions we design. Where you do have data, we can correlate it — but nothing is required to start.
Working with Realifex
What does an engagement look like?+
We start with a Realifexperience mapping session, design the Moments and interfaces around your context, then build and deploy — as a plug-in, a widget or a complete app. On successful deployment the expertise, technology and methodology are handed over to your team.
Which sectors have you deployed in?+
Financial services (Skylight, BUSSQ, Hope Housing, Retirement Essentials, SuperEd), healthcare (Careforia) and regenerative finance (SEEDS, Hypha).
Where are you based?+
Amsterdam, Netherlands — working with organisations internationally since 2014.
RealifeChange® app
Is the app free?+
Yes. RealifeChange® is free on the App Store for iPhone and Apple Watch. It's our public showcase of Wellbeing Intelligence®.
How often should I capture a Moment?+
Whenever something registers — good or bad. Most people settle into one or two a day. The map becomes genuinely useful after a couple of weeks of entries.
Who can see what I write?+
Your Moments are yours. Organisations working with Realifex receive aggregate intelligence, never individual entries.
The app isn't syncing or won't open — what should I do?+
Check you're on the latest version, confirm iCloud is enabled for the app in iOS Settings, then force-quit and reopen. If the issue persists, email alexprate@realifex.com with your device model and iOS version and we'll respond directly.
How do I delete my data?+
Deleting the app removes local data; email alexprate@realifex.com to request removal of anything held in sync and we'll confirm once it's done.
Looking for legal detail? Read the terms & privacy summary.
Next step
Bring Wellbeing Intelligence® to your organisation.
Tell us where the human connection is breaking down. We'll show you what a Realifexperience looks like in your context.

